Tim is joined by Matthieu Haverlan, managing director of Ulysse Nardin, to discuss the brand's new watches, how they handle pricing and managing inventory, and what goes into marketing the brand. From their partnership with Urwerk for the UR-Freak, the future of the Freak product line, innovative marketing proposals, and the nitty gritty of inventory management; their far flung conversation gives a lot of insight into what goes into running the watchmaker.
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